Matador is an imprint of Troubador Publishing, an independent UK publisher. Since 1999, it has been offering authors a quality range of self-publishing services aimed at publishing, marketing and distributing books and ebooks to a high standard. Matador will only take on books with good content. On average it turns down around 25% of the fiction and poetry titles it is asked to publish as it doesn’t believe in producing books with poor production standards. Matador’s refusal to print with no questions asked, has made it a popular choice among authors. It has been ranked as the best self-publishing company by the Independent Publishing Magazine in its Publisher Service Index above Amazon KDP, Smashwords, Kobo, IngramSpark and 80 other companies evaluated by the magazine.